Resume
EDUCATION
Texas State University–San Marcos
December 2010 Bachelor of Arts in Mass Communication Public Relations · Minor in Communication Studies · GPA: 3.52 Cum laude
University of the Pacific–Lima, Peru
Summer 2010 Study Abroad Spanish Language Program
WORK EXPERIENCE
Social Distillery - Social Media Marketing Agency; Austin, Texas
Social Media Coordinator
· Community Manager (Aug. - Dec. 2012) for Playboy Fragrances global account pages, a brand of Coty, Inc.
· Generate relevant, original and engaging content for online communities across Facebook and Twitter
· Community interaction with brand consumers and advocates including Playboy Enterprise accounts
· Monitor, analyze and report on social streams and industry conversations
· Social Media Coordinator on three additional clients for Facebook and Twitter
· Contributing Community Manager to Social Distillery's social networks including Facebook, Twitter and blog
ReconMR - Market Research Agency; Austin, Texas
Fall 2011 to Spring 2012 Marketing Consultant
· Built and monitor Social Media sites
· Collaborate on content for Social Media sites
· Research competitors use of Social Media prior to company launch
· Collaborate on content creation and editing for company blog (i.e. researched and presented topics for drafting of blog material)
· Update website, blog and case studies as needed or when requested online
Little Green Beans Children's Consignment Store; Austin, Texas
Fall 2011 to Spring 2012 Online Social Networking - Freelance
· Focus on implementing blog for business
· Research/contact various parenting blogs in Austin area
· Content creation for blog
· Monitor and co-manage Twitter and Facebook
TWFG Insurance Services; Pflugerville, Texas
Fall 2011 to Spring 2012 Social Media Consultant
· Research various uses of Social Media in insurance industry
· Manage and increased activity on Facebook Page and Twitter
· Content creation for online outlets (social media and business website)
· Create monthly business newsletter template
The Long Center for the Performing Arts; Austin, Texas
Fall 2010 Public Relations/Marketing Internship
· Focus on Social Media and community outreach
· Increased activity on Facebook page and Twitter page
· Contributed raffle prizes in the form of tickets to over 40 events in the community
United Way of Hays County 2011 Celebrity Golf Classic Course Assignment
Fall 2010 Public Relations Team Member
· Focus on creating Social Media strategy to be continued by next PR team
· Wrote and implemented blog entries pertaining to Classic
· Created Facebook page and Twitter account specifically for Classic
· Prepared media lists for press releases and media kits
Career Services, Texas State University; San Marcos, Texas
Spring 2010 Public Relations/Marketing Internship
· Worked specifically on Spring law school event bringing five programs from across
Texas and test prep programs. Over 70 students and alumni attended event.
· Assisted in job fairs
· Publicity events included talking to students at "Quad Days"
· Presented material on Career Services events and opportunities to university classes
The University Honors Program, Texas State University; San Marcos, Texas
Fall 2008 to Fall 2010 Student Coordinator
· Peer advising
· Assisted with enrollment of Honors students at New Student Orientation for two summers
· Helped coordinate two retreats for incoming students.
· Participated in executing over 10 campus
"Common Experience" events over two years.
Skills
Proficient Mac OS X and PC
AP Style
Word, PowerPoint and Excel
HTML code and CSS
Social Media
Adobe Creative Suite CS5
Activities
2010 Social Media Club TXST Chapter–Vice President
Public Relations Student Society of America
Fall 2007–Fall 2010 University Honors Program
Spring/Fall 2009, Spring/Fall 2010 Dean's List